The Veg Effect.

To watch Stic's story from the Veg Effect click here!

My friend and fellow fitness enthusiast Stic, of the hip hop duo Dead Prez, was recently featured in a documentary called "The Veg Effect". This documentary follows 5 different individuals who have adopted, on various levels, a vegetarian diet and lifestyle.

Stic is 100% veg and recently challenged himself to gain 20 lbs. of lean muscle on a whole food, plant-based diet, void of supplements, pills and powders - just straight up food! He did his strength training with me and his wife, and holistic nutritionist, Afya put together his nutrition plan and was a complete wizard in the kitchen. Because of this, and his dedication to the plan, he accomplished the 20 lb. gain in 2.5 months, one and a half months faster than his goal!

This eventually became our book, Eat Plants, Lift Iron which you can learn more about by clicking here!

Our story was a small part of he and his family's feature in the Veg Effect documentary, and it was a huge honor to be invited to be part of it!

Click here to check out Stic's story from The Veg Effect!

About The Veg Effect:

"This isn't some scare-you-into-a-rage film about the food industry. Or about regretting yesterday.

This is a documentary series about how we can change the world by answering one simple question: What are we going to eat today?

Directed by Alison Klayman (Ai WeiWei: Never Sorry) for MorningStar Farms®, the series follows 5 real stories, from real people with very different lives, each choosing to make a difference with their own personal way to veg."

The documentary series is currecntly available on: vimeo, YouTube, dailymotion, amazon, iTunes, and EatingWell.

###

Stay Strong AND Healthy and find YOUR #waytoveg!

-Scott